The definitive printing basics for 2021

Nowadays, graphic designers pay too much attention to the rendering effect and ignore the effect on the ground. Due to the lack of understanding of the printing process and paper material, the rendering is far from reality. In fact, printing is an exciting thing, like doing experiments in a laboratory, understanding the characteristics of different materials, and constantly trying to experiment with the material process that best suits your design.

Printing documents

Currently, PDF is to provide customers, printers, and colleagues to communicate with the most convenient file format; in the submission to newspapers and magazines, publishers of advertising and media files are also formatted in PDF as a standard, the final output of the printer is also a high-resolution PDF file.

Adobe's Acrobat, InDesign, Illustrator can save PDF files. To avoid repeated changes to the document settings affect the design process, before starting the design needs to do is to use predefined settings to optimize the compression process. In Indesign, click PDF presets → Print Quality. After the custom PDF settings, click File → Export, select the. In Acrobat, recheck the document settings to ensure accuracy.

If you are using InDesign to layout a book, remember to select the 'page' option when exporting the file, not 'across pages,' and export each Pindividually so the print shop can put it together for us.

Font embedding is something careless designers should always remember. If a font fails to embed, it's usually because it's been left out of the folder or the printer has restricted it, so when it's opened, what will replace the font, so if your design is in flower font and it prints out as traditional Song font, it's a sad day. So remember to embed the font when exporting the file. The pre-press check function in InDesign and AI can help us avoid mistakes.